Folk is a lightweight, relationship-focused CRM for sales teams, startups, and agencies that combines pipeline management, email campaigns, AI assistants, and contact enrichment in a simple, collaborative interface.

Pricing

$24-80 / member / month

Reviews

300+

Founded

2020

Team Size

11-50 employees

Current Deal

Startup plan: free for up to 10 users

About Folk

Folk is a modern CRM built for teams that run on networking, outbound selling, and relationship-driven business development. The platform combines pipeline management, email campaigns, contact enrichment, and AI-powered assistants in a clean, intuitive interface inspired by productivity tools like Notion.

Folk syncs with email, calendar, WhatsApp, and LinkedIn, automatically capturing interactions and enriching contact records. The platform's AI assistants help with data entry, email drafting, and lead scoring, reducing the manual work typically associated with CRM usage.

Trusted by over 3,000 businesses worldwide, Folk is particularly popular with startups, agencies, and small sales teams who need powerful CRM functionality without the complexity of enterprise solutions. The platform integrates with 5,000+ tools via native integrations and Zapier.

Pricing

$24-80 / member / month

Standard: $24/member/month (annual) - Pipelines, email campaigns, enrichment, AI

Premium: $48/member/month (annual) - Custom objects, sequences, dashboards, API

Custom: From $80/member/month - Custom limits, dedicated support

Buyer Fit & Commercial Snapshot

Stack Fit, Alternatives & Trust

Case Studies

Notable Customers