Optimizely is a digital experience platform combining A/B testing, feature flagging, content management, and personalization for data-driven digital experiences.
Pricing
Custom enterprise pricing
Reviews
2,000+
Founded
2010
Team Size
1,001-5,000 employees
Current Deal
20% off annual plans for new customers
About Optimizely
Optimizely provides a digital experience platform (DXP) that combines experimentation, content management, and commerce capabilities. It enables organizations to make data-driven decisions about digital experiences.
Web Experimentation provides A/B testing, multivariate testing, and personalization for websites. Feature Experimentation enables feature flags and server-side testing for product development teams.
Optimizely CMS provides headless and hybrid content management. Optimizely Commerce offers B2B and B2C digital commerce. Data Platform unifies customer data for targeting and personalization.
Optimizely has evolved from a pure A/B testing tool to a comprehensive DXP, serving enterprise teams that want to optimize every aspect of the digital customer experience.
Pricing
Custom enterprise pricing
Pricing: Custom based on traffic volume and products
Typical enterprise contracts range from $36,000-200,000+/year.